Plug in, power up, and grow your game with the definitive playbook for gaming apps.

What’s Inside the Playbook

Explore global trends, platform shifts, monetization models, and growth data from Sensor Tower, AppsFlyer, and Singular.

Break down regional opportunities and genre highlights across Android markets, with insights from Social Peta and Mobile Action.

Dive into the world of ASO and keywords as we break down each region's primary themes and engagement drivers.

Understand how OEMs deliver better reach, premium placements, and privacy-safe targeting for gaming apps.

Learn how leading gaming companies optimize UA using these strategies, backed by real-world performance.

Tactics and insights from AppsFlyer, Huawei, MobileAction, Sensor Tower, Singular, SocialPeta, and Xiaomi.

Get the strategies, data, and insider tips top gaming studios use to win across OEMs and alternative app stores.