The Mobile OEM Advertising Playbook For Gaming Apps
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Scale your e-commerce app faster using mobile OEMs and alternative app stores

The Mobile OEM Advertising Playbook for E-commerce Apps
Playbook Contributors

What’s Inside the Playbook

The State of E-commerce Apps

The State of E-commerce Apps

Explore the market shifts driving rising acquisition costs and learn what is shaping growth in 2025.

The Diversification Imperative

The Diversification Imperative

See why moving beyond Google, Apple, and Meta is critical to unlocking scalable and sustainable growth.

Mobile OEM Advertising: The Untapped Growth Engine

Mobile OEM Advertising: The Untapped Growth Engine

Discover how OEMs deliver wider reach, premium placements, and privacy-safe targeting for e-commerce apps.

High Returns from Leading E-commerce Players

High Returns from Leading E-commerce Players

Learn how top e-commerce companies achieve stronger ROAS with proven OEM-driven user acquisition strategies.

High-Impact Regional Insights

High-Impact Regional Insights

Get tailored playbooks for SEA, India, and North America to capture high-intent users at scale.

Bonus Level: Expert Intelligence

Bonus Level: Expert Intelligence

Gain exclusive tactics from Huawei, Xiaomi, OPPO, Transsion AppsFlyer, Adjust, Alison.ai, and Remerge.

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Unbox Growth with the Ultimate E-commerce UA Playbook

Get the strategies, seasonal calendars, and insider tips leading e-commerce apps use to win with mobile OEMs and alternative app stores.

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